David Rigg

Consumables: Caramel-Free Natural Brown Color for Honey Baklava Greek Yogurt

Consumables by Sensient: Consumer-Centric Product Development Ideas
Consumables is a platform dedicated to inspiring your next product launch. Each week, Sensient’s Ideation Team translates one of Sensient’s consumer trends into a new product idea, showing brands and developers how to bring trends to life!

Check out this week’s idea…

Trend in Focus: Culinary Inclusion
To champion inclusion, consumers are navigating the food and beverage landscape in search of products that reflect and celebrate diverse backgrounds.

62%

of yogurt consumers cited “a satisfying taste” as the reason they choose to buy a yogurt over another food or drink

(MIntel 2020)

+15%

Flavor-appropriate optimized color can increase consumer flavor perception by an average +15%

(Sensient Consumer Research 2019)

33%

of yogurt consumers would pay more for more innovative flavors

(Mintel 2021)

Honey Baklava Greek Yogurt

Inspired by the finest culinary pastries around the world, this new line of yogurt features traditional Greek yogurt made with all-natural, simple ingredients. Spoon into the pastry shops around the world!

Customer Need:
A natural brown golden food color that is free-from caramel colors and California Prop 65-compliant that evenly colors the yogurt white mass

Sensient Solution: