Sensient Color of the Year
POWER BERRY
Transformation through Self-Empowerment.
A meaningful life is not without obstacles.
Whether warranted or not, life challenges give us the ability to harness our deepest strengths. Self-empowerment is especially important today as we try to live, work, and play in a world with many regions stricken by instability.
Sensient’s 2023 Color of the Year, Power Berry, is a bold, saturated maroon that harnesses the hues of both red and blue to forge its own authentic shade, symbolic of individual empowerment worldwide.
Globally recognized as a hue of seasonality and transition, the fruitful shade of Power Berry signals its fortitude to overcome and withstand change. Power Berry is inspiring, influential, and confident—it is a color that celebrates human resiliency! Sensient’s technical experts can bring “Power Berry” to life across a range of food, beverage, pharmaceutical, personal care, and beauty applications using a wide rainbow of solutions.